There is a 90% chance that inner-city firm spanning over multiple floors has an extensive marketing team. A dedicated employee to perform every miniscule marketing activity you can think of. Monday mornings look like multiple marketing directors leading a boardroom meeting consisting of the Facebook advertising team, the copywriting team, the content creators, the social …
Don’t worry, we’re not about to be that Instagram influencer dishing out a lecture on why you need to focus on your niche and have a perfectly curated Instagram feed. That is not what we’re talking about here. We’re talking about your product offering and why it needs to focus on a specific niche. To …
Marketing as a business essential has constantly evolved over the past decade. Having your own website, online selling platform and solid social media strategy was previously reserved for big business that could afford the investment. Today, thanks to the many user-friendly online tools and even courses, all of this is far more accessible. Though this …
A Guide To Legally Using Images In Your Marketing Read More »
When starting a new business, entrepreneurs invest endless time and money on the Interior Design aspect of their brick and mortar business. They create mood boards, do their research, hire an Interior Designer and put their all into bringing their vision to life. The look of their business is key in their branding. It speaks …
As a social media platform, Instagram is the pinnacle of visual brilliance meets user-friendly technology all in the one app. So, you shouldn’t be surprised when I say that Instagram for business should be an integral part of your marketing strategy – especially if you have a small business. Did you know? 62% of people …
7 Things You Should Be Doing On Your Instagram For Business Read More »
The Importance of Compliance for Soap and Skincare Makers Scouring the internet to find accurate (or easy to understand) information on compliance for soap and skincare makers can be somewhat mission impossible. Our soap and candle Queen Bec has found herself on numerous occasions diving deep into Google’s web of confusion in her attempt to …
Photographer Insurance So, you have finally decided to turn your much-loved hobby into a business or stream of secondary income. But, now people are asking you for proof of Photographer Insurance. What on earth could your photo do to hurt someone? Well, we are here to give you a little insight. It’s true, the insurance …
Working on your business 2020 has truly rocked the boat in the world of business. At the turn of the century just three months ago, who would have thought that come March our goals and plans would be pulled straight out from beneath us. While you may have had to hit the pause button on …
7 Tips For Working On Your Business While You Can’t Work In It Read More »
NICNAS is now know as AICIS So, you heard the news? AICIS replaced NICNAS on 1 July 2020. As if NICNAS wasn’t a headache enough, many of us had only just managed to wrap our heads around it. Well, most of that info is irrelevant now. Let’s dive into headache 2.0. I know for some …
NICNAS is now known as AICIS – Here’s What You Need To Know Read More »
Sell your products online as a traditional business Throughout the last few weeks, small business owners across Australia have had to do a complete flip on how they operate their business. As an insurance provider in the small business scene, we’ve witnessed so many turn to online sales in an attempt to keep afloat. While …