Cupcakes & Cards – Mackay

What’s your name?
Jackie Russett
What is the name of your business?
Cupcakes & Cards – Mackay
How long have you been trading?
6 years in August
What products do you sell?
Cupcakes and Cards 🙂
What sells the best?
my 16 flavours of cupcakes
What markets do you trade at?
around 7 different markets a month in the Mackay area
How did it all begin?
It started with my brother pushing me to start selling my cards at one of the bigger markets here, the Troppo market. Then I thought I might try and sell cupcakes, never baked to sell before and the testing I did was a huge fail. I found the perfect recipe and tweaked it over the first year. I started with only 6 flavours and was so stressed trying to get them all done, now I do 16 flavours have 4 Kitchenaids humming along each week to get them all made.
What do you like most about being a stallholder?
I love seeing the customers faces as they try the free samples I provide. They more than not end up buying cupcakes and I have many, many return customers that I have become friends with.
What do you like least about being a stallholder?
The early cold mornings LOL
Where do you see yourself in 5 years time?
Selling lots more cupcakes to all my customers new and old
Any funny stories to share about your time as a stallholder?
I have one flavour that is Boysenberry, one little boy asked after me telling him the flavour “does that really have poison in it”
What one piece of advice would you give to a new stallholder?
Don’t give up, keep at it. You will have the days that are great and you make a lot of money, and there will be those day where you barely make your site fees. Don’t get discouraged and never cry in front of the customers, leave that for the trip home, and yes you do need to cry sometimes.
Do you have a Facebook page you would like us to feature?
Attach a picture ideally of yourself, your stall or your products.