{"id":11234,"date":"2021-03-10T11:14:22","date_gmt":"2021-03-10T01:14:22","guid":{"rendered":"https:\/\/www.auzi.com\/portal\/?p=11234"},"modified":"2022-07-21T12:41:20","modified_gmt":"2022-07-21T02:41:20","slug":"starting-a-small-business-the-business-essentials","status":"publish","type":"post","link":"https:\/\/www.auzi.com\/portal\/small-business\/starting-a-small-business-the-business-essentials\/","title":{"rendered":"Starting a Small Business: The Business Essentials every Small Business needs"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11234\" class=\"elementor elementor-11234\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f6eeaeb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f6eeaeb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1aa46d4\" data-id=\"1aa46d4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-253fd88 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"253fd88\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-dc9235a\" data-id=\"dc9235a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9b58ab3 elementor-widget elementor-widget-heading\" data-id=\"9b58ab3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Starting a Small Business: The Business Essentials<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb2aaee elementor-widget elementor-widget-text-editor\" data-id=\"bb2aaee\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Seeing out that same old mundane work day five days a week has many of us dreaming of the day we have the courage to start our own business. Imagine saying goodbye to the ordinary, and hello to an exciting albeit overwhelming chapter!\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Starting a small business comes with a tsunami of tasks to complete to ensure you\u2019re complying with government regulations and expectations. After working alongside small businesses from diverse industries every day, we\u2019ve compiled a list of the business essentials every small business needs.\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-46756d7\" data-id=\"46756d7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de42aef elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"de42aef\" data-element_type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;marker_view&quot;:&quot;numbers&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t<div class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__de42aef\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__de42aef\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-up\"><\/i><\/div>\n\t\t\t\t\t<\/div>\n\t\t<div id=\"elementor-toc__de42aef\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9b0ffc6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9b0ffc6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cd671f0\" data-id=\"cd671f0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-98ebb7c elementor-widget elementor-widget-image\" data-id=\"98ebb7c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"853\" src=\"https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/03\/pexels-loe-moshkovska-722244.jpg\" class=\"attachment-full size-full wp-image-11327\" alt=\"Lady working in coffee shop\" srcset=\"https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/03\/pexels-loe-moshkovska-722244.jpg 1280w, https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/03\/pexels-loe-moshkovska-722244-300x200.jpg 300w, https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/03\/pexels-loe-moshkovska-722244-1024x682.jpg 1024w, https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/03\/pexels-loe-moshkovska-722244-768x512.jpg 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1298f55 elementor-widget elementor-widget-heading\" data-id=\"1298f55\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Your personal checklist for starting a Small Business:<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-0aaf002 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0aaf002\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5b516ff\" data-id=\"5b516ff\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-66ed10c elementor-align-left elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"66ed10c\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Create a Business Plan<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Determine Government Rules & Regulations for your Industry<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Discover which Accounting Software works for you<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Research Insurance options<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Create a Marketing plan<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2546fee\" data-id=\"2546fee\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-afbe13a elementor-widget elementor-widget-image\" data-id=\"afbe13a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"400\" height=\"270\" src=\"https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/03\/pexels-bich-tran-1059383.jpg\" class=\"attachment-full size-full wp-image-11335\" alt=\"\" srcset=\"https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/03\/pexels-bich-tran-1059383.jpg 400w, https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/03\/pexels-bich-tran-1059383-300x203.jpg 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3d9cf4 elementor-widget elementor-widget-heading\" data-id=\"c3d9cf4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Create a Small Business Plan<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c6dae7 elementor-widget elementor-widget-text-editor\" data-id=\"3c6dae7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Creating a business plan will allow you to define your goals and map out a strategy to achieve them. It also aids in identifying potential road blocks and challenges that you will need to overcome along the way. Generally, it gives your business direction and there are clear benefits in that when starting a small business! Although it is important, many entrepreneurs and small business owners fail to see the benefits from a financial point of view. Did you know, if you\u2019re seeking finance for your business you will need a business plan to present to your bank or an investor?\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">On another note, having a clearly outlined business plan will allow you to get better prices and a more comprehensive insurance policy for your business. You can\u2019t expect your Insurer to insure the unknown. Furthermore, by presenting them with the whole story; your Insurer will come back with a policy tailored to your business.<\/span><\/p><p><a href=\"https:\/\/www.shopify.com.au\/blog\/business-plan\" target=\"_blank\" rel=\"noopener\"><i>Here&#8217;s a Step-by-Step guide on creating a Small Business Plan, written by Shopify.<\/i><\/a><\/p><p><strong><em>The whole picture includes your expected turnover, whether your importing or exporting, selling online or with a physical location etc.\u00a0<\/em><\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eac84f5 elementor-widget elementor-widget-heading\" data-id=\"eac84f5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Determine Government Rules &amp; Regulations for your Industry<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f9ce50 elementor-widget elementor-widget-text-editor\" data-id=\"1f9ce50\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Depending on what industry you are starting a small business in, there will be rules and regulations that you will need to comply with. For handmade soaps, this could mean registering with AICIS and ensuring that your business also follows Australian product safety laws.<\/span><span style=\"font-weight: 400;\">\u00a0These rules and regulations differ vastly from industry to industry. However, it\u2019s crucial that you do your own research and find out what you must do to ensure your small business complies. The best place to start is with your relevant Government bodies. Their websites are bound to have a wealth of information to get you on the right track. If in doubt, simply reach out to them or an industry leader for guidance.<\/span><\/p><p><strong><em>Nowadays, many industries have Facebook communities to seek guidance from. Join a Facebook group relevant to your business and ask your community. Someone may point you to the correct course or contact in a matter of minutes!<\/em><\/strong><\/p><p><a href=\"https:\/\/www.industrialchemicals.gov.au\/\" target=\"_blank\" rel=\"noopener\"><em><span style=\"font-weight: 400;\">AICIS: The Australian Industrial Chemicals Introduction Scheme.<\/span><\/em><\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-865c9a8 elementor-widget elementor-widget-heading\" data-id=\"865c9a8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Research Accounting offerings for Small Business<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-c24bff4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c24bff4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ae7e226\" data-id=\"ae7e226\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b9e081 elementor-widget elementor-widget-text-editor\" data-id=\"5b9e081\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Accounting is one of the aspects that we dread most when venturing into the realm of business. However, the great thing about starting a business in 2022 is that we have access to a wealth of online services designed to make every-day tasks easier. Although we are spoilt for choice when it comes to accounting software, this can also be overwhelming for people just starting out. <em>Which one is the best option for you, and how do you know you\u2019re not getting software that does <\/em><\/span><em><span style=\"font-weight: 400;\">more <\/span><span style=\"font-weight: 400;\">than you need?<\/span><\/em><\/p><p><span style=\"font-weight: 400;\">The best way to discover which accounting option suits your needs is simple. <\/span><b>Research<\/b><span style=\"font-weight: 400;\">. Luckily we\u2019ve done some of this for you. For instance, check out this <\/span><span style=\"font-weight: 400;\">great <a href=\"https:\/\/www.canstarblue.com.au\/stores-services\/accounting-software\/\">article comparing the four industry leaders in Australia<\/a><\/span><span style=\"font-weight: 400;\"> (<\/span><a href=\"https:\/\/quickbooks.intuit.com\/au\/accounting-software\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">QuickBooks<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.xero.com\/au\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Xero<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.myob.com\/au\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">MYOB<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www.reckon.com\/au\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Reckon<\/span><\/a><span style=\"font-weight: 400;\">). These are all companies that were voted by consumers as the best accounting software in 2020. There are pro&#8217;s and con&#8217;s to each one, and one software option may suit slightly different needs. Spend the time looking through your options and you&#8217;ll discover exactly which one is perfect for you.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-78ecc62\" data-id=\"78ecc62\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9c75484 elementor-widget elementor-widget-image\" data-id=\"9c75484\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"400\" height=\"440\" src=\"https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/03\/pexels-nataliya-vaitkevich-6863530.jpg\" class=\"attachment-full size-full wp-image-11336\" alt=\"\" srcset=\"https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/03\/pexels-nataliya-vaitkevich-6863530.jpg 400w, https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/03\/pexels-nataliya-vaitkevich-6863530-273x300.jpg 273w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f3c308 elementor-widget elementor-widget-heading\" data-id=\"2f3c308\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Research Small Business Insurance<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4fbb11d elementor-widget elementor-widget-text-editor\" data-id=\"4fbb11d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">We get it, you understand your product like it&#8217;s the back of your hand. You\u2019ve ironed out the kinks and taken every step to ensure your customers are using your products correctly. But there\u2019s one thing you may not account for &#8211; people don\u2019t generally read the fine print. There is always a margin of error when it comes to using a product or service, whether it be large or small. Although it is not mandatory, insurance is absolutely imperative for a business as it can cover you for personal injury or property damage claims incurred from your goods. At AUZi, we specialise in insuring niche industries so we may just have a tailored insurance policy for your business. <a href=\"\/occupations.php\">Check out<\/a><\/span><span style=\"font-weight: 400;\"> a list of the industries we insure and read about the cover for your small business.\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4118175 elementor-widget elementor-widget-heading\" data-id=\"4118175\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Create a Marketing Plan<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-68f322a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"68f322a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-54f6704\" data-id=\"54f6704\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b31f18e elementor-widget elementor-widget-text-editor\" data-id=\"b31f18e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Great marketing is synonymous with a great business. Luckily we live in an era where it&#8217;s more accessible than it\u2019s ever been. Whether you consider yourself an entrepreneur, a jack-of-all-trades, or even a technophobe &#8211; a Marketing Plan is <em>just as important<\/em> as a Business plan when it comes to creating a successful brand. We\u2019re not necessarily talking about hyper-focused market research, multi-faceted marketing campaigns, or an intense knowledge of Google and SEO. Sure, these things are great if you want to work towards positioning your brand as an industry leader, but they won\u2019t necessarily make or break your success.\u00a0\u00a0<\/span><\/p><p>A Marketing plan doesn\u2019t have to be a 2000 word document. In short, it can be as simple as completing some preliminary research on your target audience (and competitors), determining the best way to reach them (Google\/Social Media\/Physically etc), and then capitalising on that. If you\u2019d like to go more in-depth, there&#8217;s plenty of articles available online which can <a style=\"font-size: 15px; background-color: #ffffff;\" href=\"https:\/\/www.business.com\/articles\/sample-marketing-plan-outline-and-template\/\" target=\"_blank\" rel=\"noopener\">guide you into creating great marketing plans<\/a><span style=\"font-size: 15px; color: var( --e-global-color-text );\">.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e1fad6 elementor-widget elementor-widget-heading\" data-id=\"8e1fad6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Selling online in 2022 is a must<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d4bcbd elementor-widget elementor-widget-text-editor\" data-id=\"7d4bcbd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">As what applies to 99% of businesses these days, having an online presence is infinitely important. This means most small businesses starting out are going to be finding an Ecommerce platform, and creating a website offering for their customers. Luckily, many of the Ecommerce services offer some really great marketing plugins. <a href=\"https:\/\/www.wix.com\/\" target=\"_blank\" rel=\"noopener\">Wix<\/a> and <a href=\"https:\/\/www.shopify.com.au\/\" target=\"_blank\" rel=\"noopener\">Shopify<\/a> are two very well known platforms for this, with 7500 apps shared between them. But of course,\u00a0<\/span><a href=\"https:\/\/digital.com\/best-ecommerce-platforms\/\" target=\"_blank\" rel=\"noopener\">there are many more to look at for start-ups<\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-955bc35\" data-id=\"955bc35\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-48f2a8b elementor-widget elementor-widget-image\" data-id=\"48f2a8b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"600\" src=\"https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/03\/pexels-canva-studio-3153203.jpg\" class=\"attachment-full size-full wp-image-11331\" alt=\"\" srcset=\"https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/03\/pexels-canva-studio-3153203.jpg 400w, https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/03\/pexels-canva-studio-3153203-200x300.jpg 200w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0dc888f elementor-widget elementor-widget-heading\" data-id=\"0dc888f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.auzi.com\/portal\/small-business\/how-to-sell-your-products-online\/\">Check out our \"How to Sell your Products Online\" Article<\/a><\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-cebf4e2 elementor-widget elementor-widget-text-editor\" data-id=\"cebf4e2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>By following the steps laid out in this blog, you should be able to work towards creating an impactful brand and fool-proofing yourself against any hurdles that you may face down the line. But it doesn&#8217;t stop there. Good business owners are the ones who have a plan, while great business owners are the ones who realise that plans can change. Be the smartest person in your industry, know your audience, don&#8217;t be afraid to go against the grain, and most importantly &#8211; remember that those with the courage to venture into the unknown are those that are worthy for greatness.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5f629c5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5f629c5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-157404f\" data-id=\"157404f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f8ecbe elementor-widget elementor-widget-image\" data-id=\"1f8ecbe\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/occupations.php\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"300\" src=\"https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2019\/08\/Need-to-insure-your-market-stall_-2.png\" class=\"attachment-full size-full wp-image-9998\" alt=\"Get an instant insurance quote\" srcset=\"https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2019\/08\/Need-to-insure-your-market-stall_-2.png 1200w, https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2019\/08\/Need-to-insure-your-market-stall_-2-300x75.png 300w, https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2019\/08\/Need-to-insure-your-market-stall_-2-1024x256.png 1024w, https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2019\/08\/Need-to-insure-your-market-stall_-2-768x192.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-33af994 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"33af994\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ea0e03e\" data-id=\"ea0e03e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0f9261a elementor-widget elementor-widget-heading\" data-id=\"0f9261a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Enjoy the Post? Give us a Share.<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-041697c elementor-share-buttons--skin-flat elementor-share-buttons--color-custom elementor-share-buttons--view-icon-text elementor-share-buttons--shape-square elementor-grid-0 elementor-widget elementor-widget-share-buttons\" data-id=\"041697c\" data-element_type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-grid\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_facebook\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on facebook\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tFacebook\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_twitter\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on twitter\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-twitter\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tTwitter\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_linkedin\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on linkedin\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tLinkedIn\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_pinterest\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on pinterest\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-pinterest\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tPinterest\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-747f5af elementor-widget elementor-widget-heading\" data-id=\"747f5af\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">On The Blog<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff1a751 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-card-shadow-yes elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"ff1a751\" data-element_type=\"widget\" data-settings=\"{&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589 post type-post status-publish format-standard has-post-thumbnail hentry category-small-business tag-small-business-help\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.auzi.com\/portal\/small-business\/turning-your-hobby-into-a-business\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"175\" src=\"https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/07\/small-business-meeting-300x175.jpg\" class=\"attachment-medium size-medium wp-image-12616\" alt=\"\" srcset=\"https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/07\/small-business-meeting-300x175.jpg 300w, https:\/\/www.auzi.com\/portal\/wp-content\/uploads\/2021\/07\/small-business-meeting.jpg 480w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<p class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.auzi.com\/portal\/small-business\/turning-your-hobby-into-a-business\/\" >\n\t\t\t\tTurning your Hobby into a Business in 2022\t\t\t<\/a>\n\t\t<\/p>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" 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of<\/p>\n","protected":false},"author":3,"featured_media":11327,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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